Wayfinding Strategy & Design

>Wayfinding

Wayfinding strategy
Analysis of the site and the architectural design results in diagrams of visitor flows, visitor journeys and floorplans with all touch points, sign types and content needed.

Typography
Texts in environments need utmost attention to reach universal constraints of readability and comprehensibility. Knowledge of type as well as understanding the optical properties of applied typography are key to bring out the highest level of information design. 

Materialisation
Depending on architectural design, interior design and budget, the materialisation ranges from ‘tags’ directly applied to interior surfaces, to 3D tooling of type elements and sign fixtures.

Documentation
Documents will be supplied for Requests For Quotes from suppliers. A delivery document serves to maintain the ‘family of signs’ in good shape in the future.

Infographics
We often start to design schematic floorplans as a development tool. Eventually these floorplans become part of the visitor’s communication tools.

Fonts and pictograms
We closely follow the developments in the field of font design, which means that we are able to include the latest designs in our research into the most suitable font. Custom fonts are an option as are bespoke icons.